Bachelor host Chris Harrison’s Crest tooth whitening commercials are ‘being reconsidered’ after he backed a contestant who attended a plantation-themed ball. 

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Harrison, 49, was pressured to step except for the ABC present after coming beneath hearth for feedback he made in an interview with first black Bachelorette Rachel Lindsay concerning the racially insensitive previous conduct of contestant Rachael Kirkconnell.

A spokesman for Crest father or mother firm Procter & Gamble advised AdAge: ‘We’re conscious of the developments round Chris Harrison and his position as host of The Bachelor.’

They added: ‘We’re within the means of gathering extra details about these circumstances to find out our subsequent steps. We’re deeply disillusioned in his feedback, which don’t mirror our values.’

Harrison was resulting from star in an upcoming advert – set to air subsequent month – for Crest Whitening Emulsions. 

That was a comply with as much as a industrial he did with the model final yr. 

Harrison wrote on his Twitter web page then: ‘My job isn’t as simple as you may assume… then once more neither is love, but it surely at all times brings a smile! Sponsored by @Crest3DWhitestrips. #FallInLoveWithYourSmile #advert.’ 

Bachelor host Chris Harrison's Crest teeth whitening commercials are 'being reconsidered' after he backed a contestant who attended a plantation-themed ball

Bachelor host Chris Harrison’s Crest tooth whitening commercials are ‘being reconsidered’ after he backed a contestant who attended a plantation-themed ball

Harrison was due to star in an upcoming advertising - set to air next month - for Crest Whitening Emulsions. That was a follow up to a commercial he did with the brand last year

Harrison was resulting from star in an upcoming promoting – set to air subsequent month – for Crest Whitening Emulsions. That was a comply with as much as a industrial he did with the model final yr

In a press release posted Saturday, Harrison apologized once more for defending the actions of Kirkconnell after images resurfaced by which she is wearing costume as a Native American and at an antebellum plantation themed ball.

‘By excusing historic racism, I defended it,’ he wrote.

Within the interview, Harrison defended Kirkconnell in opposition to what he referred to as the ‘woke police’ on social media. ‘All of us must have a little bit grace, a little bit understanding, a little bit compassion,’ he mentioned within the interview.

Harrison, 49, was forced to step aside from the hit ABC show after coming under fire for comments he made in an interview with first black Bachelorette Rachel Lindsay about racially insensitive past behavior from current contestant Rachael Kirkconnell, pictured

Harrison, 49, was pressured to step except for the hit ABC present after coming beneath hearth for feedback he made in an interview with first black Bachelorette Rachel Lindsay about racially insensitive previous conduct from present contestant Rachael Kirkconnell, pictured 

In a statement posted Saturday, Harrison apologized again for defending the actions of Kirkconnell after photos resurfaced in which she is dressed in costume as a Native American and at an antebellum plantation themed ball, pictured

In a press release posted Saturday, Harrison apologized once more for defending the actions of Kirkconnell after images resurfaced by which she is wearing costume as a Native American and at an antebellum plantation themed ball, pictured 

Harrison apologized on Saturday, saying ‘my ignorance did injury’ and he was ‘ashamed over how uninformed I used to be.’ 

He mentioned he’s stepping except for his TV present ‘for a time period’ and won’t be internet hosting the ‘After the Ultimate Rose’ particular that can comply with the season finale of ‘The Bachelor.’

Kirkconnell later issued an apology for what she calls her previous ‘racist and offensive’ actions. 

Harrison’s girlfriend Lauren Zima, 33, posted a brief message to her Instagram tales on Saturday night time by which she mentioned that Harrison’s actions had been ‘mistaken and disappointing’. 

‘Defending racism can by no means occur,’ she added. 

The Leisure Tonight host appeared to agree with Harrison’s choice to step apart as she wrote: ‘Accountability comes first, what’s subsequent is studying and development’. 

Rachel Lindsay was the previous Bachelorette and now a correspondent for Extra who had interviewed Harrison when he made the controversial feedback. 

She mentioned Tuesday: ‘The apology got here after the actual fact. So it is laborious for me to totally settle for it. I’ll want that point and area and compassion that he referenced to essentially settle for the apology, as a result of [Chris wasn’t] apologetic at first… I’m not saying I can’t get there, it’s simply, initially, it’s a little bit powerful for me.’

Harrison wrote on his Twitter page then: 'My job isn’t as easy as you might think… then again neither is love, but it always brings a smile! Sponsored by @Crest3DWhitestrips. #FallInLoveWithYourSmile #ad.'

Harrison wrote on his Twitter web page then: ‘My job isn’t as simple as you may assume… then once more neither is love, but it surely at all times brings a smile! Sponsored by @Crest3DWhitestrips. #FallInLoveWithYourSmile #advert.’

Harrison apologized on Saturday, saying 'my ignorance did damage' and he was 'ashamed over how uninformed I was'

Harrison apologized on Saturday, saying ‘my ignorance did injury’ and he was ‘ashamed over how uninformed I used to be’

He said he is stepping aside from his TV show 'for a period of time' and will not be hosting the 'After the Final Rose' special that will follow the season finale of 'The Bachelor'

He mentioned he’s stepping except for his TV present ‘for a time period’ and won’t be internet hosting the ‘After the Ultimate Rose’ particular that can comply with the season finale of ‘The Bachelor’

Lindsay added she thinks it was the ‘proper choice’ for Harrison to step away, including, ‘he must take time to get educated and on a profound and productive stage to make use of his phrase.’

‘And I believe he wants to know what was achieved, what was mistaken, and what he mentioned in that interview, and he wants time. He is stepped away to do this. As a franchise, although, the place do you go from right here when…?’ she added. 

Numerous black alums of Bachelor Nation reveals have additionally spoken out on the difficulty. 

DeMario Jackson from season 13 and Jubilee Sharpe from season 20 had been among the many actuality stars who spoke with TMZ, saying that Harrison’s break from the present needs to be a everlasting one.

‘I do not actually assume he needs to be allowed to return but it surely’s lower than me,’ Jackson mentioned, as he slammed it as an ‘all-white’ present.

‘My season was one of the vital seen black seasons so far as the illustration by African American males and girls.’

Sharpe mentioned that the present’s producers appeared to be extra attentive to white contestants in her time on the present. 



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